Design Thinking: Empathise

User Experience & Usability

Welcome to the first stage of the Design Thinking process… Empathise!

Empathy is “the ability to understand and share the feelings of another person” and is one of the most powerful skills in user-centred design. By developing a deeper understanding of your users upfront and keeping that knowledge at the heart of the design process, you can be confident that your solution will address real user needs.

Download our guidance on how you can succeed at this stage, and discover top tips on accessibility recruitment, remote research and deliverables.

Design Thinking, Empathise

We will continue exploring each stage in the Design Thinking process in more detail over the coming weeks. Here is the introduction and the other stages we have covered so far:

If your business needs support implementing a Design Thinking approach, we are here to help.